by calypso3 on Sat Jun 27, 2009 10:46 pm
I am looking to either buy or start a business and need to better understand what specifically aging boomers spend money on. Is there a data service that provides spending by category/age/economic status?
One example often stated is chips are purchased by 42 yr old with children. Where do i find which categories people buy by age? Is ice cream a growing or declining category for seniors? what about nuts? what about frozen yogurt, which is healthier? what about meats, coffee or tea? Camping gear? clothing?
Would like to see how households budget by age.
Does anyone have a good source?
Regards,
Steven